After 18 years of experience as the world’s leading ice bath recovery company, iCool has developed the very best water temperature control technology for dedicated athletes and wellbeing warriors worldwide.
The iCool ice bath system technology enables health and fitness enthusiasts to accurately combine the scientific benefits of cold water immersion (CWI) to go deep into the body’s untapped recovery potential.
Your body needs to learn to adapt to the cold. It’s a science that begins and ends with the breath. At first, your cardiovascular system may react to the ice-cold water by causing you to breathe erratically. As you slowly increase your tolerance to cold showers, you will be able to exert control over your breath’s rhythm, and thus, increase the benefits of cold water immersion (CWI).
Beyond our bodies we possess some of the most remarkable abilities. While it’s important that we nurture each and every aspect of our physiology—it is our minds that offer an unbeatable sense of power.
Going into the cold helps to stimulate the chemicals in our brain that dictate the way we feel, our focus and attention. That’s why cold water immersion is such an important component to naturally and effectively create balance and increase the levels of neurotransmitters like norepinephrine and feel-good serotonin.
How? Cold water immersion (CWI) can trigger a floodgate of mood-enhancing chemicals in the brain by awaking a natural ‘fight-or-flight’ response. This response to ‘environmental stress’ works by conditioning the brain to cope better with the stressors of everyday life. It also decreases the production of inflammatory cytokines which are linked to anxiety and depression.
It’s a no-brainer that a healthy diet combined with regular exercise helps yield results for our physique. But did you know there are certain techniques you can apply to drive your body further into fat burning mode? That’s because the body contains two types of fat—unhealthy white fat and beneficial brown fat.
Unlike the tissue in white fat cells, the tissue in brown fat cells converts energy into heat. It’s a process called thermogenesis, and it’s been shown to help with metabolic function, blood glucose levels, and the prevention of weight gain.
The body’s ability to raise its core temperature with submersion in an iCool ice bath is phenomenal. Cold water immersions have been shown to trigger ‘recruiting’—which means your body can take white fat cells and turn them into brown fat cells. Doing this over time may help your body transform from the inside-out—with more of fat cells that burn energy to generate heat and less fat cells that store energy to be released as a backup in case our body needs it. Just imagine your body helping you maintain weight for a change instead of working against you.
Cold water immersion → norepinephrine → activation of brown fat cells → energy turned into heat (nonshivering thermogenesis) = gradual cold exposure optimal for activation of brown fat cells.
There are ways to jolt your flu-fighting system to life without the need for vitamins and supplements. Ice bath submersion and alternative breathing techniques offer a demonstrated ability to trigger an adaptation response to the immune system. It’s what’s called ‘controlled hypoxia’—and it works by activating the stress hormone adrenaline. Despite the preceding research, new evidence suggests the nervous system and the innate immune system are interlinked.
With an exposure to physiological stressors, the ice bath method challenges the body to function beyond its comfort zone, hence its direct effect on immune function. Not only that, but the body sets off a response to the nervous system affecting oxygen intake, which helps to deliver an increase in energy.
It’s especially important for athletes to ensure they’re getting the appropriate quality and quantity of sleep for optimal performance. The reason the iCool Iceman + WHM holds promise as a technique for better sleep is because rest habits are triggered and regulated by the brain and the nervous system.
Not only that, but the immune system is a hugely influential factor in the link between psychosocial stress and sleep. Based on studies that advocated CWI therapy, regulation of cortisol levels was shown to improve symptoms of depression and reduce the instance of sleep-related disorders.
By exposing our bodies to the sensation of the cold, we’re able to build up a higher tolerance to stress. That’s because after the initial temperature shock, our bodies are able to calm down and become more resilient to changes in our environment.
More than 80% of athletes taking post physical stress ice baths report improved mental state and far better sleep patterns.
The depth of our physiology is far more nuanced than previously thought.Mastering the extreme conditions of the iCool ice baths unlocks hidden abilities that enhance your performance and recovery.
After an intense training session it’s important to give our bodies an opportunity to recuperate. But for those athletes between events during a competition—it’s likely they’ll need to facilitate a more-rapid-than-usual recovery. The iCool ice baths speed up the process by mitigating inflammation and delayed-onset muscle pain.
Not only does ice bath submersion improve recovery from exercise-induced muscle injury—it also helps to repair damage associated with intense physical training. When we learn to embrace the power of ice cold water which the iCool ice bath systems provide, we can extend the realms of recovery beyond what we thought possible.